News from International Student Network, Inc.
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Asia Expo Post-Show Report
Spring 2006
Cities Visited  

Dear Past Exhibitors:

We would first like to thank you for your previous business with International Student Network. For years it has been our privilege and pleasure to provide the American Education Expos around the world to help you and your institution find qualified international students and meet your recruitment goals.

We appreciate all the effort and energy you put into the Asia Expo Spring 2006. As a result, you kept to the high expectations set for our presenters, and represented your institution well. All the students, parents, and school staff from Seoul, Tokyo and Shanghai were all pleased with your interest in the area and the enthusiasm you showed for the prospective students. We also thank you for the feedback we received during the trip. If you have any further suggestions or questions about the trip, do not hesitate to contact an associate at ISN. We have enclosed this report to highlight the accomplishments you made during our 2006 Spring Expo in Asian countries. Please share this with your co-workers and superiors. We hope this will convey your successes and convince your institution to join us for a future Expo series.

Tokyo Agent Visits
 
February 25th-27th, 2006
Over 70 students and parents attended

The expo started with a visit at the leading study- abroad agency in Japan. 12 US universities and colleges met with over 30 students interested in studying in the US for 2 hours. They discussed the advantages of studying in the US, campus life etc.

The next day, university representatives met with over 40 students at another leading study abroad agency in Japan for 2 hours. The agency also strongly recommended the representatives to contact students about the scholarship and other opportunities that participating universities and colleges offer to international students. The two days visits at the agencies were productive. Universities were pleased with the turnout and thankful for the agents' suggestions.

The next day, on February 27th, 2006, our exhibitors had the opportunity to meet directly with students from local international high school. The meeting with the guidance counselor went well and our university representatives met with 30 students at the mini-expo.


Tokyo Agent Expo
 
February 27th, 2006
Over 40 Top-tier agents attended

The culmination of the trip to Japan was the Agent Expo in Tokyo. Over 40 top-tier agencies attended the presentations and seminars, a noteworthy turnout for an agent-driven market. The highlight of the event were the individual presentations by each school, who got a chance to discuss their unique merits and the advantages Japanese students would have of attending their schools.

The schools appreciated this opportunity, and the agencies found the talks very informative, as they learned the differences between each of the presenting universities. The expo and networking reception followed, and this gave the agents a chance to ask the schools individualized questions, relating to the material previously presented. The schools were happy to answer the agents' questions. They were pleased with the high turnout and all the important agencies represented that evening.


Seoul Agent Expo
 
February 28th, 2006
More than 50 agents attended

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55 agents of Korea's top student agencies attended the Seoul Agents' Expo on February 28th, 2006. As in Japan, each school got to make a presentation to the agents. The U.S. Consulate also gave a seminar discussing the new procedures and processes involved with applying for and obtaining a U.S. Student Visa.

The agents knew this talk would be very important to their clientele, and were appreciative that the Consulate answered their questions for about an hour. During the expo and networking reception, the schools and agents got a chance to talk about important issues. The agents impressed the schools with their straight-forward, professional questions on specific topics, such as admissions requirements and commissions. The agents were very knowledgeable and learned a lot from the original presentations. The high turnout, particularly by the top agencies in Korea, also impressed the schools who considered it a very productive evening.


Shanghai Expo
 
March 2nd, 2006
Over 60 agents attended, more than 400 students & parenst attended

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The schools made the most of their visit to China. The event saw 100% turnout with over 60 agents in attendance. The U.S. Consulate gave another one- hour seminar on the visa process, answering important questions from the agents. Not only did the agents attend this seminar, they brought their clients, even though the seminar was designed specifically for the agents.

The 2-hour expo was a very important exchange as schools continue to seek ways to tap the vast human resources of China. Once again, while the expo had the needs of the agents in mind, 400 students joined these agents, and had the opportunity to directly meet with the universities. While this was the third expo in as many nights for the American representatives, they were very pleased with the turnout, and were happy to meet with the Chinese agents and students, answering their questions. 60 agents attended the networking reception 7-9 PM, after the clientele finally left. The college reps appreciated the enthusiasm and professionalism the agents exuded, knowing this an important new market. They were also happy to find that the agents wished to continue contact with the universities to bring students from China to study in the United States


Shanghai School Visits
 
March 3rd, 2006
Over 200 high school students attended
Over 800 students & parents attended

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Our represenataives visited two schools in Shanghai, attracting 200 students combined. The students were very happy that the schools came to visit, and the universities and colleges appreciated the high turn- out. The students got to ask the schools specific questions, ranging from campus life, admission requirements, available programs, and extra- curricular activities.

The head guidance counselor at the first schools was wonderful. She greeted the schools enthusiastically, was instrumental in getting students to show up for this event, over 80, and helping the students and representatives interact. We encourage the representatives to send her more information later on, so that she can continue contact with each school, and display the schools' information in the school's guidance center. At the second school visit, the guidance counselor was another gracious host, who was very pleased to welcome the American universities, and helped bring out about 120 students from the school. He also suggested our exhibitors to keep sending him information over the summer, so that the high school could have updated information for the next school year.



As you know, we limit the numbers of universities we take to Asian countries to allow for high-quality expos and to foster continuing professional relationships between American universities and international high school administrators. Please let us know in advance if you can join us next year for another visit. For further information please call ISN at 215-246-3432. Thank you again for making Asia Expo Spring 2006 one of our best tours!

Sincerely,


ISN Staff
Phone: 215-246-3432
Fax: 215-477-7378